CHALLENGE
Despite the company's reputation as a leading motor company, McLaren recognized the importance of highlighting their cutting-edge technology and the people behind it.
FilmingPro was up to the task and worked closely with the software engineering team to create a video that captured the complexity of their work and the dedication of the team behind it.
RESULTS
At McLaren, a passion for fast cars isn't a prerequisite for employment. To showcase the diverse and inclusive culture at McLaren, FilmingPro selected employees who had never seen an F1 race before to demonstrate that anyone can thrive at the company.
We were proud to showcase the culture of inclusivity and diversity at McLaren and help attract potential employees who may not have previously considered a career in the motorsports industry.
